The six major movie studios have joined in a pact to include anti-smoking public service announcements in their DVD releases. Sony, Universal, Warner Bros., Fox, Paramount and Disney will feature these PSAs prior to feature movies rated G, PG and PG-13 that contain scenes which depict smoking. The American Medical Association Alliance has called for an even more stringent policy of giving R ratings to any movie that depicts scenes of “irresponsible or gratuitous tobacco images.” Full story.
Tags: AMA, anti-smoking, dvd, movie, PSAs
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Dr. Steven Chang, the author of DailyDose, is a staff physician with Kosmix RightHealth. Dr. Chang practices Family Medicine at the University of California Davis Medical Center, where his medical interests include both pediatric and geriatric care, public health, gay and lesbian health, and sleep medicine. Dr. Chang trained at the Stanford University affiliated O'Connor Hospital, and was a research fellow at the National Institute of Health. He holds an M.D. from McGill University and a BA in Public Health from Johns Hopkins University.
July 16th, 2008 at 3:51 am
We have been indundated with the stop smoking campaigns. I, for one, and for many I hasve discussed this with say
July 16th, 2008 at 4:06 am
wrong button….
We have become so saturated with stop smoking slogans and campaigns and t-shirts and ball caps and water bottles and
on and on and on… ad infinitum.
Now we get to see a commercial for no smoking on our dvds.
I, for one, rent and purchase dvd’s because 1) I like the movie
and 2) no commercials.
THANKS FOR FOULING MY VIEWING TME WITH YET ANOTHER BATCH OF
COMMERCIALS.
If the viewing public, by now, is unaware of the hazards of smoking they will never be.